Privacy Policy
BERKAN (“BERKAN,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, retain and protect personal information when you visit our website, submit a form, respond to an advertisement, or communicate with us about growth, a potential business sale, or a possible acquisition.
1. Information We Collect
Depending on how you interact with BERKAN, we may collect:
- Contact information, such as your name, email address and telephone number.
- Business information, such as business or practice type, location, ownership or transaction interests, and information you voluntarily provide during follow-up discussions.
- Website and device information, which may include IP address, browser type, device information, pages viewed, referring URLs and similar technical or usage data.
- Advertising and attribution information, such as campaign, source, ad interaction or conversion data when advertising or analytics technologies are enabled.
- Communications you send to us by email, telephone, form submission or other business communication channels.
2. How We Use Information
We may use personal information to:
- respond to your inquiry and contact you about the service or transaction path you selected;
- evaluate whether BERKAN’s growth, sale-related or acquisition services may be appropriate;
- conduct business due diligence or preliminary evaluation where you choose to continue a discussion;
- operate, secure, improve and measure our website, forms, campaigns and business processes;
- send business communications that you requested or that are otherwise permitted by applicable law, with opt-out choices where required;
- prevent fraud, abuse, security incidents or misuse; and
- comply with legal, regulatory, accounting and recordkeeping obligations.
3. Legal Basis and Consent
We collect, use and disclose personal information only for identified business purposes and in accordance with applicable law. Where consent is required, we seek consent appropriate to the nature and sensitivity of the information and the context in which it is collected. You may withdraw consent where legally permitted, subject to reasonable notice and any legal or contractual restrictions.
4. Cookies, Analytics and Advertising Technologies
We may use cookies, pixels, tags and similar technologies to operate the website, understand traffic, measure advertising performance and improve campaigns. These technologies may be provided by service providers or advertising platforms, including platforms such as Meta or Google if enabled. Your browser or device may provide controls for cookies and similar technologies.
5. How We Share Information
We may disclose information to:
- technology, hosting, CRM, form, email, analytics and advertising service providers that support our operations;
- professional advisers such as lawyers, accountants, transaction specialists or other qualified professionals when appropriate;
- prospective transaction counterparties or financing sources only when relevant to a transaction process and subject to appropriate confidentiality and legal considerations;
- government, regulatory, law-enforcement or other parties when disclosure is required or permitted by law; and
- a successor or relevant party in connection with a merger, reorganization, financing, sale of assets or other corporate transaction.
BERKAN does not sell personal information for monetary consideration as a standalone business activity. Certain online advertising activities may be treated as “sharing” or similar activity under some U.S. state privacy laws; where such laws apply to BERKAN, applicable rights and choices will be honored.
6. Service Providers and International Processing
BERKAN serves Canada and the United States. Our service providers may process or store information in Canada, the United States or other jurisdictions. As a result, information may be subject to the laws and lawful access requirements of the jurisdiction where it is processed.
7. Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, to manage an active or potential business relationship, to satisfy legitimate recordkeeping needs, or as required by law. Retention periods may vary depending on the type of information and the nature of the relationship.
8. Security
We use reasonable administrative, technical and organizational safeguards appropriate to the nature of the information we handle. No internet transmission or electronic storage system can be guaranteed to be completely secure.
9. Your Privacy Rights
Depending on your location and the law that applies, you may have rights to request access to, correction of, or deletion of certain personal information; to withdraw consent; or to ask questions about how your information is handled. Some U.S. state laws may provide additional rights, including rights relating to certain forms of disclosure or targeted advertising, when those laws apply to BERKAN.
To make a privacy request, submit the contact form on the BERKAN website using your real contact details. When we contact you, state that your request concerns privacy. We may need to verify your identity before completing certain requests.
10. Canadian Privacy
For personal information subject to Canadian private-sector privacy law, BERKAN’s practices are intended to reflect applicable requirements concerning accountability, identified purposes, consent, limiting collection, limiting use and retention, accuracy, safeguards, openness and individual access. Provincial privacy laws may apply in place of or alongside federal law depending on the circumstances.
11. U.S. Privacy
U.S. privacy rights vary by state and by whether a particular law applies to BERKAN. Where an applicable U.S. state privacy law grants rights to an individual, BERKAN will process verified requests in accordance with that law, subject to permitted exceptions.
12. Children
BERKAN’s website and services are directed to business owners and professionals and are not intended for children. We do not knowingly solicit personal information from children through these business inquiry forms.
13. Third-Party Websites and Platforms
Our website or advertisements may link to third-party websites, social platforms or services. Their privacy practices are governed by their own policies, not this Policy.
14. Changes to This Policy
We may update this Privacy Policy as our services, technology or legal obligations change. The effective date at the top of the page will indicate the latest version.
15. Contacting BERKAN About Privacy
For privacy questions or requests, use the contact form on the BERKAN website and provide accurate contact information so we can respond and verify the request when necessary.